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Chinese fast fashion retailer Urban Revivo (UR) has made “a considered and significant return to the UK market”, with a new 5,543 sq ft store at 8-12 Neal Street in London’s Covent Garden. Urban Revivo previously had retail presence in London, but the stores closed as part of a broader pause during the Covid pandemic. The opening is a key part of Urban Revivo’s post-pandemic re-entry strategy, with a second London store set to open at Westfield Stratford in August 2025. Its new Covent Garden flagship store will see 60% of its products from collections led by Urban Revivo’s dedicated London-based design centre, featuring styles, silhouettes and fabrics “tailored for the European market”. Leo Li, CEO and Founder of Urban Revivo, said: “London’s influential role as a global fashion trendsetter makes the UK a pivotal strategic market for UR. “Following our New York debut earlier this year, the opening of our London flagship marks another international milestone that reinforces UR’s position in the global fashion landscape. We hope our success in the UK will demonstrate the strength of our brand and add momentum to our ongoing global expansion. “Further to the Covent Garden store, we will have a second London location opening soon, with plans to enter global capitals of fashion like Hong Kong, Tokyo, and other cities worldwide in the near future.” Vivian Chen, CEO of UR International, added: “This opening transcends a conventional store launch – it’s a curated fusion of art, fashion, and community. “We’re thrilled to introduce Urban Revivo’s vision to London and become an active part of the city’s vibrant and world-renowned fashion scene.” Urban Revivo was founded in 2006 and is based in Guangzhou, China. It is known for offering high-fashion women’s and men’s designs at accessible price points, and it has over 400 stores. Stores can be located in Guangzhou, Shanghai, Singapore, Thailand, Vietnam and the Philippines, as well as a first US store in Soho, New York.

Cornish clothing brand Seasalt has launched a new loyalty scheme called Seasalt Rewards, which awards points for all purchases. It replaces the traditional stamp card model in UK Seasalt stores with a digital mobile wallet card, providing more personalised experiences and communications designed to increase engagement and retention of both in-store and online UK customers. The transition to the new scheme is described as “seamless”, offering existing stamp card users the opportunity to transfer their accrued stamps until the end of June 2025. In addition, customers will receive birthday gift vouchers and exclusive offers, competitions and Sale access. There is no threshold spend, and points can be redeemed on future purchases, with 100 points worth £5. Amy Thom, Chief Marketing Officer at Seasalt, said: “We have listened to what our customers have been asking for through our Voice of Customer programme and we’re delighted to meet and exceed their requests through the launch of Seasalt Rewards. When our customers speak, we listen. “Our valued brand fans are integral to the success of our business and this enhanced loyalty scheme will bring rewards and experiences to our customers that are representative of our Seasalt brand.” Seasalt recently signed a 10-year lease for a new 2,400 sq ft store at the Derbion Shopping Centre in Derby, its first retail location in the East Midlands, which is set to open “later this year”.

Amorepacific’s Hanyul is the latest of a flood of K-beauty brands being scooped up by US beauty retailers as consumers clamor for Korean products in the face of price hikes.

The Paris public relations star Lucien Pagès is forming a joint venture with Adam Iezzi’s London-based firm AIPR, backed by superagency The Independents.

Sustainability event Good Festival, which includes a second-hand market and a variety of workshops, is returning to Westfield London from 16-18 May and Westfield Stratford from 23-25 May in collaboration with second-hand marketplace Depop. The eco-conscious event, now in its third year, aims to empower visitors to embrace sustainable choices across fashion, beauty and lifestyle. Former Vogue fashion editor and ‘Queen of Thrift’, Bay Garnett, will be hosting an exclusive ‘Style to Sell Studio’ from 12-7pm on 17 May at Westfield London, advising visitors – who are invited to bring up to five items of clothing or accessories they no longer wear – how to transform their unwanted garments into cash, or how to rediscover and restyle them to wear another day. Garnett said: “Most people have a fortune – and special pieces to fall back in love with – hanging in their wardrobe and yet they mostly ignore it, as they don’t feel they have the tools to transform them into something desirable. “I’m excited to empower visitors to rework their garments and transform them into something that’s not only stylish but also resale ready. “You’d be surprised how a little restyling or customisation can change up a piece of previously unloved clothing. I’m a huge champion of second-hand shopping – it’s better for both the planet and your wallet. I can’t wait to see what challenges visitors will bring me at the event!” A professional photographer will also be on hand to direct savvy sellers on how to capture high quality images against carefully curated backdrops. Photos will be optimised for resale platforms like Depop, ensuring garments are showcased at their best for prospective buyers. The festival will include creative workshops and masterclasses, with daily sessions led by Depop and Loanhood, covering how to turn a love for second-hand fashion into a business, how to stand out on resale platforms, and sustainable techniques like upcycling and denim repair. Steve Dool, Senior Director, Brand Marketing and Communications at Depop, said: “As Depop’s global community grows, we recognise the importance of IRL experiences where our sellers can bring their shops to life and buyers can shop pre-loved clothing from their favourite Depop shops. “We are thrilled to be partnering with Westfield, a globally celebrated destination for shopping and community experiences, to bring more people into the world of second-hand clothing.” There will also be a SOJO alterations and repairs ‘Fix & Fit’ pop-up at the festival, and the first 30 visitors each day will be able to enjoy free clothing alterations of up to £40 in value to help refresh and extend the life of their wardrobe. Additionally, Kiehl’s will be hosting a ‘Refill & Reimagine’ pop-up where visitors will be able to learn how to make their beauty routines more sustainable, with free skincare consultations, eco-friendly product swaps and gifts for recycling empty beauty containers. The new event comes as Westfield’s ‘How We Shop’ research reveals an ‘Eco-Fluency’ trend, with 48% of Brits calling for more sustainability education and training from brands and retailers in the next five years. Katie Wyle, Director of Shopping Centre Management for Northern Europe at Unibail-Rodamco-Westfield, said: “Our ‘How We Shop’ research reveals the Eco-Fluency trend with 57% of Gen Z and millennials planning to dedicate the majority of their clothing spend to pre-loved items in the near future, and two in five consumers calling for high street brands to offer second-hand alongside new collections. “This year, our partnership with Depop brings the vibrant energy of digital resale culture into the physical space, whilst our Style to Sell Studio offers opportunities for shared learning and a more conscious, empowered community.”

Afros, faded edges, fantastic braids and more provided a much-needed jolt to the star-studded event.

Designer Jide Osifeso will shape the creative direction of Reebok Basketball as the brand seeks to re-establish itself in a performance category it’s been absent from for more than a decade.

In the first Met Gala that centered Black style, there was a collision of modern culture and history from embellished capes to bedazzled canes and grillz.